{"id":2477,"date":"2020-10-08T22:37:38","date_gmt":"2020-10-08T13:37:38","guid":{"rendered":"https:\/\/creativelife1.com\/?p=2477"},"modified":"2020-10-11T09:08:16","modified_gmt":"2020-10-11T00:08:16","slug":"post-2477","status":"publish","type":"post","link":"https:\/\/creativelife1.com\/post-2477\/","title":{"rendered":"\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u5206\u6790\u306b\u306f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u306e\u6d3b\u7528\u304c\u30dd\u30a4\u30f3\u30c8"},"content":{"rendered":"

\u3053\u3093\u306b\u3061\u306f\u3000\u9ad8\u5cf0\u3000\u512a \u3067\u3059\u3002<\/p>\n

\u554f\u984c\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306e\uff13\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u304a\u4f1d\u3048\u3057\u3001\u305d\u3057\u3066\u305d\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30b9\u30c6\u30c3\u30d7\u300c\u60c5\u5831\u53ce\u96c6\u306e\u5927\u5207\u306a\u30b9\u30c6\u30c3\u30d7\u300d\u306b\u3064\u3044\u3066\u3082\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/b><\/p>\n

\u6b21\u306f\u3001\u305d\u306e\u60c5\u5831\u306e\u5206\u6790\u3092\u3069\u306e\u3088\u3046\u306b\u9032\u3081\u308c\u3070\u3044\u3044\u304b\u304c\u8ab2\u984c\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u3069\u3046\u3084\u3063\u3066\u9032\u3081\u308c\u3070\u3044\u3044\u304b\u3001\u60a9\u3093\u3067\u3044\u308b\u65b9\u3082\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u306e\u3067\u3001\u57fa\u672c\u7684\u306a\u3068\u3053\u308d\u3092\u89e3\u8aac\u3057\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n

\u4f01\u696d\u3067\u306e30\u5e74\u9593\u306e\u7814\u7a76\u306e\u7d4c\u9a13\u3068\u535a\u58eb\u53f7\u53d6\u5f97\u3084\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u7acb\u6848\u3068\u5b9f\u884c\u306e10\u5e74\u9593\u306e\u6d3b\u52d5\u3092\u6301\u3064\u79c1\u304c\u3054\u6848\u5185\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n

\u5206\u6790\u306b\u306f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u306e\u6d3b\u7528\u304c\u30dd\u30a4\u30f3\u30c8\uff01<\/div>\n

 <\/p>\n

\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u5206\u6790\u306b\u306f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u306e\u6d3b\u7528\u304c\u30dd\u30a4\u30f3\u30c8<\/h2>\n

\"Compare<\/p>\n

\u554f\u984c\u89e3\u6c7a\u306e\u30b9\u30c6\u30c3\u30d7\u3068\u3057\u3066\uff13\u3064\u3042\u308b\u3068\u304a\u4f1d\u3048\u3057\u307e\u3057\u305f\u3002\u899a\u3048\u3066\u307e\u3059\u304b\uff1f<\/b><\/p>\n

\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\uff13\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/div>\n
\n
    \n
  • \u672c\u8cea\u7684\u554f\u984c\u306e\u767a\u898b<\/li>\n
  • \u89e3\u6c7a\u7b56\u306e\u7acb\u6848<\/li>\n
  • \u53d6\u308a\u7d44\u307f\u306e\u5177\u4f53\u5316<\/li>\n<\/ul>\n<\/div>\n

    \u305d\u3057\u3066\u3001\u672c\u8cea\u7684\u554f\u984c\u306e\u767a\u898b\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u3057\u3066<\/p>\n

    \u672c\u8cea\u7684\u554f\u984c\u306e\u767a\u898b\u306e\u305f\u3081\u306e\uff13\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/div>\n
    \n
      \n
    • \u60c5\u5831\u53ce\u96c6<\/li>\n
    • \u5206\u6790<\/li>\n
    • \u6574\u7406\u30fb\u7d71\u5408\u3057\u3001\u307e\u3068\u3081\u4e0a\u3052\u308b<\/li>\n<\/ul>\n<\/div>\n

       <\/p>\n

      \u306e\uff13\u3059\u304c\u3042\u308b\u3068\u3082\u304a\u4f1d\u3048\u3057\u3066\u307e\u3059\u3002<\/p>\n

      \uff11\u3064\u3081\u306e\u300c\u60c5\u5831\u53ce\u96c6\u300d\u306b\u306f\u76ee\u7684\u306e\u660e\u78ba\u5316\u304c\u91cd\u8981\u3067\u3057\u305f\u306d\u3002<\/p>\n

      \u76ee\u7684\u3092\u660e\u78ba\u306b\u3057\u3066\u3044\u306a\u3044\u3068\u3001\u6697\u4e2d\u6a21\u7d22\u306b\u306a\u308a\u3001\u7121\u99c4\u306a\u52b4\u529b\u3068\u8cb4\u91cd\u306a\u6642\u9593\u3092\u6d6a\u8cbb\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

      \u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002\uff08\u81ea\u5206\u306b\u3082\u8a00\u3044\u805e\u304b\u305b\u3066\u3044\u307e\u3059\u30fb\u30fb\u30fb\uff09<\/p>\n

      \u6b21\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u300c\u5206\u6790\u300d\u3067\u3059\uff01<\/h2>\n

      \"\u30ed\u30b8\u30ab\u30eb\u30b7\u30f3\u30ad\u30f3\u30b0\u3000\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\"<\/p>\n

      \u60c5\u5831\u3092\u53ce\u96c6\u3057\u3066\u3001\u57cb\u3082\u308c\u3066\u306f\u4f55\u3082\u89e3\u6c7a\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n

      \u305d\u3053\u3067\u3001\u91cd\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u306e\u304c\u300c\u5206\u6790\u300d\u3067\u3059\u3002<\/b><\/p>\n

      \u5206\u6790\u3059\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u300c\u578b\u300d\u304c\u3059\u3067\u306b\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/b><\/p>\n

      \u305d\u308c\u3092\u6d3b\u7528\u3057\u306a\u3044\u3053\u3068\u306f\u3001\u5bb6\u304b\u3089\u30b3\u30f3\u30d3\u30cb\u306b\u884c\u304f\u306e\u306b\u30af\u30eb\u30de\u3092\u4f7f\u308f\u306a\u3044\u4ee5\u4e0a\u306b\u7121\u99c4\u306a\u3053\u3068\u3067\u3059\u3002<\/p>\n

      \u30af\u30eb\u30de\u306f\u3044\u3089\u306a\u3044\u4eba\u3082\u591a\u3044\u3067\u3059\u306d\u3002\u81ea\u8ee2\u8eca\u3067\u3082\u3044\u3044\u3067\u3059\u3002<\/p>\n

      \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u3092\u5229\u7528\u3057\u306a\u3044\u306e\u306f\u3001\u81ea\u8ee2\u8eca\u3067\u65e5\u672c\u4e00\u5468\u3092\u3059\u308b\u4ee5\u4e0a\u306b\u30b4\u30fc\u30eb\u306b\u5230\u9054\u3059\u308b\u78ba\u7387\u3092\u4e0b\u3052\u307e\u3059\u3002<\/p>\n

      \u5206\u6790\u306b\u6709\u52b9\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/div>\n
      \n
        \n
      • \uff13C Customer, Competitor, Company<\/li>\n
      • 4P Price, Product, Place, Promotion<\/li>\n
      • Business Model<\/li>\n<\/ul>\n<\/div>\n

        \uff13C Customer, Competitor, Company<\/h4>\n

        \"MECE<\/p>\n

        \uff13C\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u57fa\u672c\u3067\u3059\u306d\u3002<\/p>\n

        \u9867\u5ba2\u3000Customer<\/p>\n

        \u7af6\u5408\u3000Competitor<\/p>\n

        \u81ea\u793e\u3000Company<\/p>\n

        \u3053\u306e\u4e09\u89d2\u95a2\u4fc2\u3092\u3088\u304f\u7406\u89e3\u3057\u3001\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u5206\u306e\u7f6e\u304b\u308c\u305f\u72b6\u6cc1\u30fb\u74b0\u5883\u3092\u7406\u89e3\u3057\u3001\u4ed6\u793e\uff08\u7af6\u5408\uff09\u3068\u306e\u5dee\u5225\u5316\u3066\u3093\u3092\u898b\u51fa\u3059\u3088\u3046\u306a\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u306d\u3002<\/p>\n

        \u307e\u305f\u3001\u5e02\u5834\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3082\u9032\u307f\u3001\u65b0\u3057\u3044\u53d6\u308a\u7d44\u307f\u306e\u7740\u60f3\u3092\u5f97\u308b\u3053\u3068\u3082\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u662f\u975e\u6d3b\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n

        4P Price, Product, Place, Promotion<\/h4>\n

        \"4P<\/p>\n

        \u3053\u308c\u3082\u3001\u91cd\u8981\u3067\u3059\u3002<\/p>\n

        \u3082\u306e\u3092\u58f2\u308d\u3046\u3068\u3057\u305f\u6642\u306b\u3001\u4fa1\u683c\u3092\u3069\u3046\u3059\u308b\u304b\u3001\u5e02\u5834\u3092\u898b\u306a\u304c\u3089\uff08\u304a\u5ba2\u69d8\u3092\u898b\u306a\u304c\u3089\uff09\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

        \u305d\u306e\u969b\u3001\u88fd\u54c1Product\u306e\u30ec\u30d9\u30eb\u3001\u8cea\u306b\u3082\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3057\u3001\u3069\u3046\u3084\u3063\u3066\u6d41\u901a\u3055\u305b\u308b\u304b\u306b\u3088\u308a\u3001Product\u306e\u5f62\u3082\u6c7a\u307e\u3063\u3066\u304f\u308b\u308f\u3051\u3067\u3059\u3002<\/p>\n

        \u305d\u3057\u3066\u3001\u30e2\u30ce\u3001\u30b3\u30c8\u3092\u3069\u3046\u3084\u3063\u3066\u5e83\u3081\u3001\u30d3\u30b8\u30cd\u30b9\u3068\u3057\u3066\u6210\u7acb\u3055\u305b\u308b\u306e\u304b\u3001\u8003\u3048\u308b\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u306d\u3002<\/p>\n

        Business Model<\/h4>\n

        \"Business<\/p>\n

        \u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u3088\u304f\u805e\u304b\u308c\u308b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n

        \u305d\u306e\u4e2d\u8eab\u306b\u3064\u3044\u3066\u8003\u3048\u308b\u3053\u3068\u306f\u3042\u307e\u308a\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n

        \u96fb\u8eca\u306b\u4e57\u3063\u3066\u3044\u3066\u3001\u540a\u308a\u5e83\u544a\u3092\u898b\u3066\u3001\u3069\u3046\u3084\u3063\u3066\u3053\u306e\u5e83\u544a\u306f\u53ce\u76ca\u3092\u751f\u307f\u51fa\u3059\u306e\u304b\u3001\u3068\u304b\u8003\u3048\u308b\u3053\u3068\u306f\u3042\u307e\u308a\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n

        \u3067\u3082\u3067\u3059\u306d\u3002<\/p>\n

        \u305f\u305b\u3064\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u306d\u3002<\/p>\n

        \u3069\u3046\u3084\u3063\u3066\u3001\u7a3c\u3050\u306e\u304b\u3002<\/b><\/p>\n

        \u305d\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u4ed5\u7d44\u307f\u306f\u4f55\u306a\u306e\u304b\u306b\u3064\u3044\u3066\u8003\u3048\u308b\u3053\u3068\u306f\u91cd\u8981\u3067\u3059\u306d\u3002<\/p>\n

         <\/p>\n

        \n

        \u300c\u8ab0\u306b\u300d\u300c\u4f55\u3092\u300d\u300c\u3069\u3046\u3084\u3063\u3066\u300d\u63d0\u4f9b\u3057\u3001\u304a\u91d1\u3092\u56de\u53ce\u3059\u308b\u306e\u304b\u3002<\/p>\n<\/div>\n

         <\/p>\n

        \u3053\u306e\u67a0\u7d44\u307f\u304c\u6709\u52b9\u3067\u3042\u308b\u3053\u3068\u3092\u982d\u306b\u53e9\u304d\u8fbc\u3093\u3067\u3044\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n

        \u305d\u3057\u3066\u3001\u540a\u308a\u5e83\u544a\u3092\u898b\u305f\u77ac\u9593\u306b\u3001\u30e2\u30c7\u30eb\u3092\u7d44\u307f\u7acb\u3066\u308b\u8a13\u7df4\u3092\u3059\u308b\u3053\u3068\u3082\u6709\u52b9\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/b><\/p>\n

        \u307e\u3068\u3081<\/h2>\n
        \"\"
        Image by R\u00dc\u015eT\u00dc BOZKU\u015e from Pixabay<\/figcaption><\/figure>\n

        \u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306e\u672c\u8cea\u7684\u554f\u984c\u306e\u767a\u898b\u304c\u91cd\u8981\u3067\u3001\u305d\u306e\u305f\u3081\u306b\u306f\u53ce\u96c6\u3057\u305f\u60c5\u5831\u3092\u3069\u306e\u3088\u3046\u306b\u6599\u7406\u3059\u308b\u304b\uff1f<\/b><\/p>\n

        \u300c\u5206\u6790\u300d\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n

        \u305d\u3093\u306e\u305f\u3081\u306b\u306f\u3001\u300c\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3042\u308b\u3053\u3068\u3092\u899a\u3048\u3066\u304a\u3044\u3066\u304f\u3060\u3055\u3044\u3002<\/b><\/p>\n

        \u3044\u308d\u3044\u308d\u306a\u300d\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

        \u8ffd\u3005\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af \u3092\u3054\u7d39\u4ecb\u3059\u308b\u6a5f\u4f1a\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u306e\u3067\u3001\u697d\u3057\u307f\u306b\u3057\u3066\u3044\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n

         <\/p>\n

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